- Developed and maintained activity and sales tracking dashboards on Power BI and Salesforce, analysing performance data from 200+ field agents across 5 regions.
- Ensured data accuracy by reconciling CRM (Salesforce) records with external datasets (IQVIA), achieving a 95% reliability rate in sales reporting.
- Produced 20+ data visualisations and strategic analyses, presenting actionable insights to 10 regional directors